Press Release

–FOR IMMEDIATE RELEASE– ROCK YOUR RACK 2018

September 29, 2018 – October 13, 2018

  Breast cancer is one of the leading health crises for women. 1 in 8 women, and an ever increasing percentage of men will be diagnosed with breast cancer in their lifetime. There is currently no known cure for breast cancer, and its early diagnosis is critical to survival. Models Giving Back is pleased to present Rock Your Rack, an annual fundraising event combining the best of SL Music, Art and Fashion to support the work of breast cancer charities and raise awareness for early detection which is critical to a positive outcome for this devastating disease. This year’s event will support the National Breast Cancer Foundation which provides free mammograms, education, support and early detection services to anyone in need. The 2018 event involves 72 designers including Sponsors: {ADC} Anam Cara Designs, Digital Farm Services, Evolve, Heartsdale Jewelry, Kultivate Magazine, MOZ Designs, and The Johnathan Hiess Project. In addition, this year’s event will feature 2D and 3D artists with an Art show sponsored by Kultivate Magazine. Add to that the 3 Tribute concerts, 23 DJ Dance Parties, 12 Live Music Artist Shows, 6 Fashion Shows, the 10L Hunt, Silent Auctions, and you have one must-visit event. Designers will be providing limited edition creations with 100% of the sales of those items going to the National Breast Cancer Foundation along with a fine selection of the newest, exclusive and most popular designs for your shopping pleasurel. For a complete listing of events and more details on this year’s event, please visit the website: http://rockyourrack.wordpress.com

This year’s event officially opens to the public on Saturday, September 29, 2018 at 12:00 am SLT and will close at 11:59 pm SLT on Saturday, October 13, 2018. Together we can make a difference! Those who are unable to attend but wish to support the cause, may visit the Model’s Giving Back official donation page at https://fundraise.nbcf.org/MGB2018 where donations can be made directly using a variety of means. **************************************************** About Models Giving Back Models Giving Back is an agency of professional, certified Second Life models who give of their time and talents to raise funds for legitimate and verified SL and RL charities. Models Giving Back was founded in October of 2012 by Jamee Sandalwood after a previous agency dedicated to charity work was forced to close due to the owner leaving Second Life. Jamee felt the work that was being done needed to be continued and set out to lead the models that were already a part of the former agency into new and bigger endeavors at the newly created Models Giving Back. To date the agency has partnered with dozens of designers and provided models for runway, print and other functions that support charities around SL. Rock Your Rack is the creation of Jamee Sandalwood and is owned exclusively by Models Giving Back in SecondLife.

Models Giving Back CEO: Jamee Sandalwood

Models Giving Back Facebook Page: https://www.facebook.com

ModelsGivingBack Models Giving Back Flickr:http://www.flickr.com/photos/94469096@N04/

******************************************** About the National Breast Cancer Foundation

The National Breast Cancer Foundation was founded in 1991 by breast cancer survivor, Janelle Hail. She was diagnosed with breast cancer in 1980 at the age of 34. At the time of her diagnosis, there was little information about the disease, and she was forced to make a decision about her health with few options. After her treatment, Janelle made a commitment to help women around the world by educating them about breast cancer and the importance of early detection. NBCF’s mission is to save lives through early detection and to provide mammograms for those in need. This mission includes increasing awareness through education, providing diagnostic breast care services for those in need, and providing nurturing support services. http://www.nationalbreastcancer.org